Web to Print Solutions: Giving Advanced Touch with AI

The Tractica report states in annual revenue about AI-based products and services that it is expected to grow from $9.5 billion in 2018 to $118.6 billion by 2025. 

Before we discuss the AI and its enormous impact, let's see how it is creating its own space in industries. Let's firstly look at its history:


Prof. John McCarthy, in the year 1956, minted the term AI in a conference in Dartmouth, US. The objective was to find ways to design a machine that could improve, think, solve problems, and interact like a human. A small example of this: Today, we are taking advantage of AI-driven algorithms in voice-based assistants that interact with us based on our commands.

Let us understand how the printing industry can leverage AI through advanced Web to print solutions:

Efficiency in Maintenance:

Various printing enterprises are changing to predictive maintenance due to one reason, efficiency. Almost all types of devices like printers, multiple-function printers are upscale with sensor technology that allows data analysis and collection. Based on the collected data, one efficiently predicts the weak side of the system that the system can face in the future. But, one cannot control data volume and its monitoring. Here, in this case, Artificial Intelligence can make it work efficiently.  
  • Printers can use advanced AI-based algorithms to obtain real-time data that they can embed with their devices.
  • By analyzing that data, they can make the techniques that collect and analyze data for the cost-efficient and insightful process.

And let’s see how AI is already driving the industry: 


1. To reduce paper waste, print management software installs smart algorithms for recommending better layouts.

2. According to personal preferences, industry leaders are sending customized direct mail, catalogs, etc. by using AI-driven customer behavior data. 

3. Due to the focused and streamlined process, sensor-enabled printers can easily communicate with algorithms. 

4. Online web to print software is helping the shops, and they are taking advantage of many printing methods such as screen printing, direct to garment (DTG), sublimation from the central industrial system. This enables business owners to offer a wide range of products helping them in an expansion of the business.


Summing up: 

The print industry is already facing a digital wave, and we can look for considering AI as the new big thing. While there are devices such as web to print solution in the market in which printing entrepreneurs can invest in so that they can keep their offerings of services and products updated as per the market trend. 

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