Over the last few years, eCommerce has become an indispensable part of the global retail framework. Today, almost every business is willing to switch to the digital platform. The retail landscape has undergone a substantial transformation due to the internet's advent and thanks to the ongoing digitalization.
Today, retailers are very well aware of the trend of selling furniture online. Many are using custom furniture to offer a personalized shopping experience to their customers. Furniture design software is a customization solution that has many advanced features to boost users’ shopping experience.
Now the question arises, how to convert this furniture sales trend into a furniture eCommerce trend with many customers buying furniture online? What are the challenges faced when trying to meet the same? How to overcome such challenges?
Well, a lot many questions might be hovering in your mind. In our further paragraphs, we will be discussing the solution to all.
Let's dive in.
Challenges and Solutions to Sell Custom Furniture Online
1. Challenge
Different generations have different choices
When it comes to selecting furniture, every generation has different choices. Some will like to have Scandinavian Contemporary, while others will love to have Antiques in their common room. Matching everyone’s taste is not possible for the retailers. Stat says the GenX group representing 30% of the market has different needs or tastes when it comes to furniture buying preferences.
Solution
In such a scenario, furniture manufacturers need to diversify their products to cater to each group's specific needs. By reading this, you may find that it requires an additional investment in new design and innovation. Well, the answer is NO. You don’t have to invest in creating physical furniture. You only have to integrate the custom furniture online software and let your customers design their unique furniture. It is as simple as that. Once satisfied with the design, they can place the order.
2. Challenge
Getting accurate furniture configurations
Though buyers prefer going online before purchasing the furniture, but they don’t trust its configurations. This is so because different manufacturers have a different set of configuration rules for each piece of furniture. These configurations are challenging even within the brick and mortar store. In that situation, the salesperson tries to guide the buyer or look for furniture configuration, which the customer is asking. But what if you don’t have the desired furniture? Again, there is a solution to this.
Solution
In any scenario, you don’t have to provide the physical furniture. Instead, you can ask your customers to visit your website and design a digital picture with the exact configuration and place the order. The furniture customization software has the in-built features of inserting the precise measurement of the furniture they are looking for. Once the design is ready, they can place the order.
3. Challenge
Furniture visualization
When it’s about purchasing furniture, visual satisfaction is a must. Shoppers trust a product they can see. Surely, no one would like to purchase without looking at the furniture they are going to buy. If you are providing a customized product without using the software customization tool, it would be challenging to give the buyer the visualization of the furniture they are looking for. So, we have got a solution to handle any such visualization issues.
Solution
The furniture design software is an advanced tool with the 3D visualization feature. Your customers can have a sneak peek of the product they are going to buy. Not only this, they can select the design, color of the fabric, cushion material, legs of the chair or sofa, and whatnot. Many advanced customization software even offers augmented reality (AR) and virtual reality (VR) effects, where one can get the real view of the chosen furniture. Users can change the wall color to match the furniture color or vice versa.
Hence the software has got a solution to almost every eCommerce challenge.
Wrapping up
The furniture design software leaves no stone unturned when it comes to enhancing users’ buying experience or overcoming the eCommerce challenges.
What are you waiting for? Let the software be the solution to all your concerns.
iDesignibuy's custom furniture online software is one of the best furniture customization tools.
Contact us now to get yours.
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