Digital technology has changed our lives for the better, seeing its widespread fashion industry wasn't far behind to adopt it to enhance its business and provide a top-notch customer experience. Besides, the recent advancements have been particularly helpful in design, sales, especially during the seamless launching of products. This removal of disruption enables digitally native brands and business models to navigate and grab opportunities around. Likewise, the dress design software enables fashion houses to capitalize on the current trends and evolve their business around the chances created through the latest technology and explore the untapped avenues.
3D Clothing Design Software Offers Digital Solutions to Transform Fashion Business
The fashion industry, including global discount retailers to high-end fashion brands, drive a significant part of the fashion economy. Since the industry witnessed the most unprecedented challenges in the past year, it was high time for brands to respond to the growing pressure to move online and adopt a digital strategy. The move proved to be cost-efficient, thus compelling numerous brands to initiate and improve their speed to market and implement sustainable innovation in their core product design, manufacturing and supply chain processes. If you are willing to know what the digital move will impact others patterns, you have come to the right destination. In the current piece, we shall highlight what other factors does digital technology bring along to ensure the growth of the fashion industry:
Here are drivers accelerating the installation of digital technology in the apparel sector:
· Sustainability
It is a well-known fact that emissions from clothes surpass those of all international flights and maritime shipping. And with rising demand and awareness among consumers offer a broader and harder push to make the fashion industry less damaging, and digital trends are helping. As a result, sustainability is increasingly gaining a commercial opportunity, with the world "eco-friendly" becoming the synonym with the industry.
Several services, such as recommerce, recycle, reuse, and circular economy, have become the hottest topic for discussion among customers as well as stakeholders. The new initiatives by the brands ensure eliminating waste and the continual use of resources. The demand for ethical clothing has increased exponentially, with 66% more searches for 'sustainable fashion' occurring since 2018, according to fashion search engine Lyst.
· Social Media
When we talk about digital technology, the significance and impact of social media can't go unnoticed. Since the introduction of apps, social commerce is at the core of every fashion house, enabling users to discover the latest collection through these social media apps, such as Instagram, Pinterest, and Snapchat. These apps allow product discovery through unique independent fashion labels or product recommendations based on a user's social activity. But social commerce is just one social application changing the fabric of fashion.
Similarly, the 3d fashion design software enables fashion brands to leverage the trend by allowing their buyers to customize their dresses, shirts, skirts, pants, and any other apparel through digital technology. The self-designing enables buyers to feel empowered, heard, and respected, and as a result, they are bound to share their creativity with friends and family members and subtly promoting your brand.
· Digital Clothing
With the advent of digital technology in the fashion industry, it is also possible for brands to offer digital clothing, a radical departure from physical apparel. Many apparel brands are developing and projecting themselves as digital-only companies by enabling customers to design their apparel in 3D. They can digitally 'fit' the look onto a buyer's photo, ready to post on the likes of Instagram, and buyers can share the design on social media without ever owning a physical garment.
Conclusion-
It is evident from the facts presented above that fashion is in the midst of transformation. The perfect blending of ecommerce, digital technology, and social media have super-powered the creation and speed-to-market of garments and trends. The dress design software by iDesigniBuy allows brands to capitalize on the current trends and offers a golden opportunity to redeem themselves in the fashion industry with the help of its digital technology that comes with a customization feature.
Comments
Post a Comment